Business Management SL
6
Chapters
175
Notes
Unit 1 - Introduction To Business Management - QB
Unit 2 - Human Resource Management - QB
Unit 3 - Finance & accounts - QB
Unit 4 - Marketing - QB
Unit 5 - Operations management - QB
Unit 6 - Assessment
Business Management SL
Unit 4 - Marketing - QB
Unlock The 7 Ps Of Marketing Mix For Business Success
614 words
4 mins read
Last edited on 16th Oct 2024
Table of content
Product 🍎
- What is it? - It's what you sell! It could be a physical item like a TV (tangible) or something you can't touch but benefit from, like insurance (intangible).
- Remember! Products should meet customer needs & desires.
- Real-world Example: Just like how Apple ensures every iPhone is user-friendly, your product should reflect what the consumer desires!
Price 💰
- What is it? - The tag on your product. It shows how much people think it's worth.
- Note: It's tricky to get the price right! Set it too high or too low, and you might scare customers away.
- Real-world Example: Remember when Samsung launched that cool Galaxy Watch? It had a high price because it was seen as top-quality. But a thrift store t-shirt? It's cheap since it's been worn before.
Promotion 📣
- What is it? - The way you tell the world about your product!
- Tools in the Toolbox: TV ads, social media campaigns, and even special sales.
- Real-world Example: Remember those catchy jingles on TV or that BOGO deal on your fave shoes? That's promotion!
Place 🌍
- What is it? - Where customers can find and buy your product.
- Fact: It's not just about physical stores. Hello, online shopping!
- Real-world Example: Think of giants like Shoprite or Giant – they have stores everywhere, ensuring no customer feels left out!
Unlock the Full Content! 
Dive deeper and gain exclusive access to premium files of Business Management SL. Subscribe now and get closer to that 45 🌟
Business Management SL
Unit 4 - Marketing - QB
Unlock The 7 Ps Of Marketing Mix For Business Success
614 words
4 mins read
Last edited on 16th Oct 2024
Table of content
Product 🍎
- What is it? - It's what you sell! It could be a physical item like a TV (tangible) or something you can't touch but benefit from, like insurance (intangible).
- Remember! Products should meet customer needs & desires.
- Real-world Example: Just like how Apple ensures every iPhone is user-friendly, your product should reflect what the consumer desires!
Price 💰
- What is it? - The tag on your product. It shows how much people think it's worth.
- Note: It's tricky to get the price right! Set it too high or too low, and you might scare customers away.
- Real-world Example: Remember when Samsung launched that cool Galaxy Watch? It had a high price because it was seen as top-quality. But a thrift store t-shirt? It's cheap since it's been worn before.
Promotion 📣
- What is it? - The way you tell the world about your product!
- Tools in the Toolbox: TV ads, social media campaigns, and even special sales.
- Real-world Example: Remember those catchy jingles on TV or that BOGO deal on your fave shoes? That's promotion!
Place 🌍
- What is it? - Where customers can find and buy your product.
- Fact: It's not just about physical stores. Hello, online shopping!
- Real-world Example: Think of giants like Shoprite or Giant – they have stores everywhere, ensuring no customer feels left out!
Unlock the Full Content!
Dive deeper and gain exclusive access to premium files of Business Management SL. Subscribe now and get closer to that 45 🌟